Colorcorp helps keep brands seen and safe

03 May 2020

Innovating for over 40 years, Colorcorp has provided digital signage and display services to many of Australia’s leading brands. With demand for safer workplaces and public environments higher than ever, Colorcorp Brand Seen & Safe has made accessible a germ inhibiting product that gives brands confidence in delivering a safe environment. 

The product is an Antimicrobial Film solution which can be applied to almost any surface, and helps to reduce bacteria by 99.99%.

The Antimicrobial Film is made up of bacterial fighting silver ions encapsulated in a glass matrix which are distributed over the film in a uniform manner. When the film is cleaned or the environment is humid, silver ions are released from the top layer of the film. These ions come into contact with the bacteria, blocking their metabolism and/or interrupting their proliferation mechanism, leading to their destruction.

Colorcorp’s specialised Brand Seen & Safe team can install the Antimicrobial Film across almost any type of surface. The product is effective for the majority of sectors, particularly across:

  • Retail – counters, self-serve checkouts, shopping trolleys, door handles and benches
  • Banking – ATMs, bank teller counters and door handles
  • Schools & Childcare – desks, chairs, doors, eating areas, bubblers, tuckshop counters, lockers and child safety gates
  • Aged Care – handrails, handles, walking frames, wheelchairs and rehabilitation equipment
  • Recreational – gym equipment, playgrounds and public exercise equipment
  • Transport – handles, poles, seats, buttons, petrol nozzles and traffic light buttons
  • Hospitality – dining tables, chairs, food courts and counters
  • Health Care – waiting rooms, medical equipment, amenities, handles and chemists

According to Direct Health Solutions (DHS), Australians are missing around 90 million work days to sickness each year which has a drastic impact on the economy – in the region of around $30bn. In addition, an average of 406,000 visits are made to GP’s every day (source: AIHW). A high percentage of these GP visits and sick days are due to transmitted bacterial infections, and can be prevented. Brand Seen & Safe’s Antimicrobial Film can help brands to limit the spread of these germs to ensure a healthier environment for staff and customers.

Brad Wruck, Colorcorp’s General Manager said “now more than ever, it’s important to implement proactive measures to reduce the spread of germs. We’re delighted to be able to offer our clients a product which will help protect their teams and customers. Our Antimicrobial Film protects 24/7 and lasts for five years – this offers great peace of mind to brands and customers that their safety is the top priority.

Learn more about Brand Seen & Safe.